Make your online store effective
Free e-book can put you on the path to e-commerce success Are you excited to try selling products on the Web, but not sure how to get started? If that's the case, take a moment to download the new e-book 5 Steps to a Successful eCommerce Web Site. This free e-book covers e-commerce strategies, tools and services, site optimization and testing, and more. Download your FREE e-book now. http://go.microsoft.com/?linkid=8890460
10 tips to make your online store more effective When you build an online store, think utility. You want to make it easy for your shoppers to do business with you. That might mean cutting out cool, whiz-bang features if they detract from the user's experience. Business columnist Joanna L. Krotz offers some great advice for building effective online stores. See Joanna's 10 online sales tips. http://go.microsoft.com/?linkid=8890461
Dress up your store with a little help from our partners Not all online stores are created equal. Some look—and work— better than others. If you want help making your online store or Web site stand out from the pack, explore our new directory of Web site design partners. You'll find useful businesses that can create custom logos and provide features to make your site shine. Visit the partner directory. http://go.microsoft.com/?linkid=8890462
5 ways to make your site sticky and help keep shopping carts full When shoppers visit your online store, you want them to visit lots of product pages—and then buy something! That's why Web stores that keep shoppers engaged are called "sticky." A new Resource Center article describes five techniques to get online shoppers to stick around long enough to click through your pages—and eventually make it to the checkout counter. Learn how to get sticky. http://go.microsoft.com/?linkid=8890463
HOW TO: Use Store Manager to show your products on eBay One of the great things about Store Manager from Office Live Small Business is that if you operate an online store, you can show products on eBay too. Here's how to list products on eBay from within Store Manager: 1. Set up eBay authorization with Store Manager. 2. Complete the information on the eBay Details tab for each product that you want to list on eBay, including the listing type. 3. List products on eBay on the Product List page. For detailed instructions on how to use Store Manager and eBay together, see Working with eBay. http://go.microsoft.com/?linkid=8890464
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